The 2027 O’Reilly
71ST ANNUAL
PORTLAND ROADSTER SHOW
The ARP West Coast Challenge — celebrating more than 70 years of automotive excellence, together with the ARP West Coast Challenge. The largest all-volunteer indoor show on the West Coast.
MARCH 19–21, 2027 · PORTLAND EXPO CENTER · TICKETS AND ENTRY THROUGH HALL E
Show Dates
MARCH 19–21, 2027
Portland Expo Center · Hall E
Registration
OPENS SEPTEMBER 1, 2026
Vendors · Exhibitors · Advertising
Show Hours
Friday 12 PM – 9 PM
Saturday 10 AM – 8 PM
Sunday 10 AM – 5 PM
Since 1956
THE TRADITION CONTINUES!
For more than 70 years, the all-volunteer Portland Roadster Show has celebrated the vision, craftsmanship and horsepower behind incredible hot rods, customs, cars, trucks and motorcycles from across the Pacific Northwest. Produced exclusively by the nonprofit Multnomah Hot Rod Council, formed in 1954, we’re proud to carry on one of the largest all-volunteer indoor car show traditions on the West Coast.
Our new website is fresh out of the garage, so pardon the mess while we tighten a few bolts, chase down a rattle or two and polish the chrome. If you spot something that needs attention, give us a shout!
Take a look around, register your ride, get involved and become part of more than seven decades of builders, car clubs, craftsmen and gearheads keeping this tradition alive.
Fire it up, enjoy the show and join “The Tradition!”
PRIZE MONEY
Grand Sweepstakes Rose Cup — $5,000.00
World Cup of Hot Rodding — $2,500.00
1948 and earlier
Muscle Car of the Year — $1,500.00
Sponsored by Campbell Auto Appraisal · 1941 to 1972
Import Car of the Year — $1,500.00
Sponsored by Fast Specialties
West Coast Kustoms — $1,500.00
King of Customs — $1,000.00
1941 to 1972
Bill Peterson Award — $500.00
Best “All Steel” 1932 Ford
Builder of the Year
Prize money as published for the 2026 show. 2027 awards will be confirmed by the Multnomah Hot Rod Council.
What’s Inside
MORE TO SEE AROUND THE SHOW
Plan Your Visit
TICKETS
General Admission $22.00
At the event, Hall E · $20 admission + $2 Expo fee
Kids 12 & Under FREE
Always free with a paid adult
O'Reilly Discount Tickets IN STORE
Adult and Junior (13–17) over the counter at participating O’Reilly Auto Parts stores in February. Part numbers PortlandRSAD26 and PortlandRSJR26.
Expo Parking $15.00
Per space, per entry
From The Show Floor
THE CARS CHANGE.
THE PASSION DOESN’T.
